National Seat Check Saturday 2024

by Lauren Tiura | Sep 17, 2024 | In the Community, Information, Press

National Child Passenger Safety Week is closed out by National Seat Check Saturday on September 21. Members of the ROTH ID TAG™ team who are certified child passenger safety technicians will be participating at one of the seat check events that will be held across the...

IN THE NEWS: CBS News Pittsburgh

by Lauren Tiura | Sep 17, 2024 | Press

Our CEO and founder, Lauren, stopped by KDKA – CBS Pittsburg where she talked with John Shumay explaining how the  ROTH ID TAG™ is a necessity for parents, guardians, and caregivers as it can serve as a critical tool for helping first responders during emergency...

IN THE NEWS: Talk Pittsburgh Appearance

by Lauren Tiura | Sep 16, 2024 | Press

CEO, founder and CPST, Lauren Crafton and her mother, Cindy traveled to Pittsburgh as they appeared on ‘Talk Pittsburg’ Monday afternoon. The mother, daughter duo talked about their beloved daughter and sister, Julie Roth, and how the profound loss inspired them to...

Child Passenger Safety Week 2024

by Lauren Tiura | Sep 16, 2024 | In the Community, Information, Press

Car crashes are a leading cause of death for children and ROTH ID TAG™ was established to give parents and guardians peace of mind when an emergency happens by “Keeping Families Safe and Connected in Emergency Situations.’ ROTH ID TAG™ is joining forces...

PODCAST APPEARANCE: Little Bit of Life Podcast

by Lauren Tiura | Sep 8, 2024 | Press, Quick Links

CEO and founder, Lauren Crafton, joined the ‘Little Bit of Life Podcast’ hosted by Tabitha. Crafton, discusses how her family navigated grief after losing her sister, Julie Roth, in a 47 car pile up in Ohio on December 23, 2022, and worked together to help...

COMMUNITY PARTNER SPOTLIGHT: Thomasville Fire Rescue

by Lauren Tiura | Sep 7, 2024 | Community Partners, Press

WATCH VIDEO ON WCTV Thomasville Fire Rescue (TFR), was featured on WCTV-TV speaking about how they are informing and educating the community on the ROTH ID TAG™. In an effort to make the tags easily accessible for the community, TFR is handing out free kits located at...