The Roth ID Tag™ is a Universal Emergency Contact Identification System
The ROTH ID TAG™ Identification System is an information tag that can be affixed to any carseat or product used by an infant, young child, or person under the care of a parent or guardian. Used by any person, children or adults. The first focus will be to get these on every car seat. From car seats to walkers, for young to old, the options are endless!
A portion of all proceeds are donated to the Julie Roth Memorial Foundation.
Government Agencies and Non-profit Foundation Partners
We have partnered with the Julie Roth Memorial Foundation to make Roth ID Tags available to the public through partnerships with government agencies and non-profit foundations.
Proudly Partnered With & Endorsed By:
PARENTS & GUARDIANS:
Get a ROTH ID TAG™ for every child
Don’t wait for an emergency to come up with a game plan. Think ahead and include a ROTH ID TAG™ on your child’s car seat so that in case of an emergency they can be quickly identified and their emergency contacts can be reached. If your child is no longer in a car seat, see our product page to learn how you can still utilize the ROTH ID TAG™ system.
FIRST RESPONDERS:
Look for the ROTH ID TAG™
In the case of an emergency, know where to find the ROTH ID TAG™ on a car seat. When you find the ROTH ID TAG™ pull in the direction of the arrows to release the tag for the seat. Remove the adhesive band, and wrap the band around a wrist or ankle, to secure the ROTH ID TAG™ to the child or person. Join our mailing list for product updates and helpful information.
MEDICAL PROFESSIONALS:
Access the ROTH ID TAG™ Database
When a child, person, or deceased arrives, you can access their immediate emergency information using the information provided on their ROTH ID TAG™ wristband. Scan the QR code on their band to see if they have an online profile with additional patient information. Join our mailing list for product updates and helpful information.
Our Mission: Keeping Families Connected in Emergency Situations
The ROTH ID TAG™ was created after tragedy struck our own family. On December 23, 2022, Julie Roth a beloved wife and mother, was traveling with her two small children and they were caught up in a 47 car pile-up on the Ohio Turnpike. Julie and Edna Rose, the baby she was carrying, did not survive, but her two toddlers did.
Injured and afraid, the two toddlers waited hours to see a familiar face while emergency responders worked to identify them and contact Julie's husband Tony, their father who was at work. Ayla and Rory Roth are alive and well today. They are the reason for the ROTH ID TAG™ creation.
Keeping families connected in emergency situations has been our mission since that tragic December day. We have worked with First Responders and CPSTs to develop a product that is compliant and accessible. We are parents and have worked with parents to fully understand the needs of children and individuals under a guardianship.
Roth ID Tag is endorsed by the Julie Roth Memorial Foundation
The mission of the Julie Roth Memorial Foundation (JRMF) is Keeping Loved Ones Safe and Connected. JRMF does this by Providing information, guidance, and access to products that help YOU securely capture and share the most up-to-date Information needed by First Responders.
Product News & Helpful Information
Roth ID Tag featured on Fox 8 News Cleveland
Mother’s tragic turnpike death leads to effort to protect other families by: Melissa ReidOriginally posted on Fox8.comPosted: May 9, 2024 / 07:50 PM EDT OHIO (WJW) — It’s been two years since a...
Placing the very first two Roth ID Tags on Rory and Ayla Roth’s car seats
Lauren Crafton is joined by Julie’s husband Tony Roth to place the very first two Roth ID Tags on Rory and Ayla Roth’s car seats. Rory and Ayla were in the car with Julie Roth and survived the wreck...
Podcast Appearance: Best of LKN with Jeff Hamm
Show Notes: Lauren Crafton joins me for this episode to talk about her startup company, Roth ID Tag. Lauren shares the story of Roth ID Tag including the heartbreaking inspiration behind the...
First Responder Approved
Patent-Pending Design
Made in the United States
Family Owned
& Operated
