Using the ROTH ID TAG™ on your, or your child’s, bicycle.
Since the ROTH ID TAG™ is durable, waterproof, heat and UV resistant it is perfect for uses far beyond the original application to a carseat. The ROTH ID TAG™ can also be used on bicycles! Whether you’re a mountain biker hitting the trails, or a parent letting your child crusie the neighborhood, the ROTH ID TAG™ provides crucial information in case of an emergency.
Simply use two long strips are used to affix the tag to the largest, most even surface, of any bicycle.
The First Universal Emergency Contact Identification System
The ROTH ID TAG™ Identification System is an information tag that can be affixed to any product used by an infant, young child, or person under the care of a parent or guardian. Used by any person, children or adults. The first focus will be to get these on every car seat. From car seats to walkers, for young to old, the options are endless!
Our Purpose: No more Unidentified Children
The ROTH ID TAG™ was created after tragedy struck our own family. On December 23, 2022, Julie Roth, our daughter, sister, and friend, was traveling with her two small children and they were caught up in a 47 car pile-up on the Ohio Turnpike. Julie and Edna Rose, the baby she was carrying, did not survive, but her two other children did.
Injured and afraid, the two toddlers waited hours to see a familiar face while emergency responders worked to identify them and contact their father, who was at work. Ayla and Rory Roth are alive and well today. They are the true meaning behind the Julie Roth Memorial Foundation, along with reason for the ROTH ID TAG™ creation.
Discovering a solution so there are no more “Baby Does” in an emergency situation has been our purpose since that tragic December day. We have worked with First Responders to develop a product that is compliant and accessible. We are parents and have worked with parents to fully understand the needs of children and individuals under a guardianship.
In Julie’s memory we have created the Julie Roth Memorial Foundation. A non-profit organization whose purpose is to get the ROTH ID TAG™ into as many hands as possible. Donate, Get Involved, and Learn More Here