Government Agencies and Non-profit Foundation Partners
We have partnered with the Julie Roth Memorial Foundation to make ROTH ID TAG™ available to the public through partnerships with government agencies and non-profit foundations.
The ROTH ID TAG™ is a Universal Emergency Contact Identification System
The ROTH ID TAG Identification System is an information tag that can be affixed to a child’s car seat. In the event of an emergency, the tag pulls from the car seat and becomes an emergency identification wristband.
The ROTH ID TAG has identifying information for the child , three emergency contacts, and a line for additional information. Additional information could include medical information, a child’s first language, or speech limitations.
A portion of all proceeds are donated to the Julie Roth Memorial Foundation.
PARENTS & GUARDIANS:
Get a ROTH ID TAG™ for every child
Don’t wait for an emergency to come up with a game plan. Think ahead and include a ROTH ID TAG™ on your child’s car seat so that in case of an emergency they can be quickly identified and their emergency contacts can be reached. If your child is no longer in a car seat, see our product page to learn how you can still utilize the ROTH ID TAG™ system.
FIRST RESPONDERS:
Look for the ROTH ID TAG™
In the case of an emergency, know where to find the ROTH ID TAG™ on a car seat. When you find the ROTH ID TAG™ pull in the direction of the arrows to release the tag for the seat. Remove the adhesive band, and wrap the band around a wrist or ankle, to secure the ROTH ID TAG™ to the child or person. Join our mailing list for product updates and helpful information.
MEDICAL PROFESSIONALS:
Utilize the ROTH ID TAG™
When a child, person, or deceased arrives, you can access their immediate emergency information using the information provided on their ROTH ID TAG™ wristband. Join our mailing list for product updates and helpful information.
Proudly Partnered With & Endorsed By:
"I’m a firefighter/paramedic and came across my first Roth ID tag last night! mom was unresponsive and i was with baby girl for almost an hour on scene then suddenly thought to check the car again to see if we could find anything on the baby or someone to contact.
It was an officer who grabbed her from the car through a window before we were even on scene or else we would’ve looked throughly. This is such an amazing idea and was SO helpful and family was already there at the hospital waiting for us! I HIGHLY recommend all parents get these."
Product News & Helpful Information
PRODUCT DIRECTIONS: First Responders
We are three months into sharing our product to the world and in those short months we continue to change the standard and educate first responders across the country to look for the ROTH ID TAG™....
Amazon Fulfillment Center Tour
Did you know? The Amazon Fulfillment Center in Charlotte, North Carolina is open to the public for free walking tours. We decided to have a team outing with our CEO and Founder, Lauren, to check...
2024 Grand Giveaway Winners
The ROTH ID TAG team is very excited to celebrate the winners of our first Community Partner Grand Giveaway! We’re committed to giving back to communities and are excited to be able to give away...
The ROTH ID TAG was created after tragedy struck our own family.
On December 23, 2022, Julie Roth, beloved wife and mother, was traveling with her two small children when they were caught up in a 47+ vehicle pile-up on the Ohio Turnpike. Julie and Edna Rose, the baby she was carrying, did not survive, but her two other children did.
Injured and afraid, Julie’s two toddlers waited many hours to see a familiar face while emergency responders worked to identify them and contact their father, who was at work. Thankfully, Ayla and Rory Roth are alive and well today. They are the true reason for the ROTH ID TAG™ creation.
First Responder Approved
Patent-Pending Design
Made in the United States
Family Owned
& Operated
