March 15, 2025 – Mooresville, North Carolina
ROTH ID TAG™ had the pleasure of participating in the Mooresville Police Department’s Bike Rodeo at Target on March 15, promoting bicycle safety and connecting with the local community. The event was a fantastic opportunity for families to learn about safe bike riding practices while enjoying a day of fun and education.
The timing couldn’t have been better, as our original ROTH ID TAG™ kit has just launched on Target.com. We’re thrilled to bring our safety solution to even more families nationwide.
The Mooresville Police Department led engaging sessions on essential bike safety tips, from proper helmet fitting to navigating roads safely. Officers provided hands-on demonstrations to ensure young riders were equipped with the knowledge they need to ride confidently.
ROTH ID TAG™ was excited to contribute to the event by offering our innovative ID tags, which can be easily attached to bicycles. These tags provide crucial identification information in case of an emergency, offering parents added peace of mind. It was wonderful to see so many families take an interest in enhancing their safety measures while out riding.
In addition to bike safety, we had the opportunity to share ROTH ID TAGS™ with parents of young children. Our tags are not only useful for bikes but also serve as a reliable way to keep children’s emergency contact information accessible during outings.
We’re grateful to the Mooresville Police Department for hosting such a valuable event and allowing us to be part of it. Promoting safety and fostering community connections is at the heart of what we do. We look forward to participating in future events and continuing to spread the importance of safety with ROTH ID TAGS™!
Order Today
The ROTH ID TAG was created after tragedy struck our own family.
On December 23, 2022, Julie Roth, beloved wife and mother, was traveling with her two small children when they were caught up in a 47+ vehicle pile-up on the Ohio Turnpike. Julie and Edna Rose, the baby she was carrying, did not survive, but her two other children did.
Injured and afraid, Julie’s two toddlers waited many hours to see a familiar face while emergency responders worked to identify them and contact their father, who was at work. Thankfully, Ayla and Rory Roth are alive and well today. They are the true reason for the ROTH ID TAG™ creation.
